Build Core Team
On Friday I detailed my plan for connecting disruptive innovators in NE Wisconsin. Today’s post will elaborate on the first step of that plan:
Recruit a couple more people for the core team connecting NE Wisconsin disruptive innovators.
One of the things I’ve learned working on major, participant-driven, grassroots projects over the past ten years is that there needs to be a well-aligned core team of six to eight people (minimum) if the project is going to have long term success. One person can get the ball rolling and keep it rolling. But if one or a couple people try to provide all the skills and energy needed to launch, grow and maintain momentum for the project, the odds will not be ever in their favor.
I’ve recruited one person who tentatively agreed to work on a part of this project which focuses on area colleges and universities. My primary challenge in making the overall project a viable long term effort is finding three or four more NE Wisconsin people who want to put a decent amount of time and effort into the early stages of the project. Those three or four core team members can then help me recruit a couple more, and voilà ⇒ critical mass for the core team! 🙂
Ideal Core Team Members To Recruit
Below are descriptions of people I’m working to recruit for this project’s core team.
- Lead person on a recent disruptive innovation. To bring credibility and legitimacy to this project, the top priority for additional core team members is someone living in NE Wisconsin who was the lead person on a recent disruptive innovation (regardless of where the innovative work was done). If we can’t get a lead person, we should at least recruit someone who worked on a recent major innovation that happened in this region. Recent is a relative term, but the goal is to have someone who was involved in an innovation project during the past five years.
- Emerging technology company innovator. Another NE Wisconsin person who would bring tremendous credibility to the project is someone who works at a company focused on an emerging technology. This could be someone who lives in NE Wisconsin but works remotely, but it would be best if the emerging tech company is located in this region.
- Emerging technology specialist. Some people’s primary job is working with an emerging technology at a company which is not focused on an emerging technology and has not had a recent disruptive innovation. Another person we could use on this project is an emerging technology specialist, someone highly knowledgeable about a tech like 3D printing, robotics, microelectronics, photonics, etc.
- College faculty, student or administrator. Because a high probability source of innovators is colleges / universities, it would be great to have a college innovation rep on the core team. That rep could be a faculty member, student or administrator, but an instructor who deals with innovation topics would be best for several reasons. Whoever the core team college rep is, they should be involved with some aspect of innovation.
- Regional investors representative. Investors can be very helpful to kickstarting entrepreneurial swarming if they’re willing to provide pre-seed stage incentive money to encourage launch of new startups or to invest moderate amounts of money in tech startups and other seed stage companies for minimal amounts of equity. Having an investor representative on the project core team will be helpful not only because of support funding from that investor, but also because the rep can likely build strong relationships between the core team and other investors.
- Liaison for major supporters of innovation community. Another person to recruit for the core team is someone to be the liaison for major supporters in NE Wisconsin. Ideally the liaison will be a supporter or member of a supporter organization. But the core team member could also be someone who has strong relationships with potential supporters in the region. Supporters include both partners and sponsors. Partners are NE Wisconsin organizations which officially endorse the innovation community and encourages or enables members of the organization to participate in that community. Sponsors are organizations or people who make the innovation community activities financially possible with donations of money or in-kind products or services.
- Regional mainstream media representative. Regional media isn’t required for connecting and building the innovation community, but their involvement could be helpful. Positive media coverage will help this project by educating the general public, by making more disruptive innovators aware of the growing community of innovators, by bringing more credibility to the community, and in other ways.
- Social media and communications. A core team lead person for social media is another not-required-but-very-helpful position. Not all disruptive innovators will spend a lot of time on Facebook, Twitter or other social media, but some will. And many bridge connectors who know disruptive innovators will be on social media. Having an effective social media campaign for this project will help general public awareness and will also build awareness in potential supporter organizations.
- Website developer. At some point it will become very important for the innovation community to have a high quality website. In the early days of organizing this project and getting things moving ahead, I will do a free blog website (already on my to-do list). But after we’ve built a reasonable amount of momentum and the project has become a viable long term project, a much better website to facilitate innovator interaction and collaboration will become crucial.
- Videographer. In the world of the internet, digital communications and 21st century marketing and promotion, video production capability is increasingly important. Having a videographer on the core team will be a tremendous asset. If we can’t recruit a videographer, then next best choice would be having a rep from a NE Wisconsin videography company.
- Grant writer. I don’t know of any grants designated specifically for building a region’s community of disruptive innovators. But if a grant writer joins the team, they may know of that type of grant or they may be able to work effectively with grant organizations to get related grants awarded to NE Wisconsin for improving the region’s disruptive innovation and entrepreneurial swarming.
- General proponent of disruptive innovation. If you are not one of the above core member types but are passionate about disruptive innovation, consider getting involved in this project to connect the region’s innovation community.
As the project moves forward and different priorities become apparent for the core team, I’ll update this post to reflect those changes.
If one or more of the above descriptions fits you or someone you know, and you want to help connect and build the NE Wisconsin innovation community, please contact Bob Waldron at bwaldron (at) gmail [dott] com.