Diligent Digital Homesteaders, Natural Born Bloggers, & Motivated CyberWriters

Website Content In Their DNA

WordPress Personal Digital Home, taglineIn the past couple weeks, I’ve worked a bunch on the WordPress Personal Digital Home (PDH) initiative and the Blogging: Fundamentals virtual course from Blogging University. Those two projects have caused me to think long and hard about who the ideal candidates are for launching PDHs and for starting and maintaining blogs or other websites for writers.

It seems worthwhile to develop generic profiles for three general classifications of high-potential website owners who would be good at creating website content:

  1. Diligent Digital Homesteaders
  2. Natural Born Bloggers
  3. Motivated CyberWriters

Events Wranglers & Website Owners

An events wrangler benefits in several ways from being able to understand if someone fits events wranglers & website ownersinto the above categories. Consciously figuring out whether an event goer is a diligent digital homesteader, natural born blogger or a motivated writer will be low on most wranglers’ to-do lists, but consider these three scenarios concerning an event participant who fits into one of these categories:

  1. If they don’t already have their own website, they’re likely to be thrilled if you put them on the path to establishing their site, thereby making your event a special moment for them.
  2. If they enjoyed your event, they’re probably open to publishing cyber content about the event which could help your SEO, provide a compelling story about the event, or make your event more successful by catalyzing or facilitating post-event follow-up activities.
  3. If they have or develop a highly successful site, they might be able to help you improve your own website.

As an events wrangler, you’ll have opportunities to see the websites of speakers, attendees or vendors. Be aware of how you or your event might interact with or learn from those sites. If you are conscious of the criteria for the three groups described in this post, you can probably spot five or ten people involved with each event who are perfect fits for one of the three groups. Once you’ve identified those people, whether you personally connect with them depends on your motivations and interest in exploring a mutually-beneficial relationship that begins with a focus on them as a website owner.

The three lists below are admittedly draft versions, being incomplete and inelegantly worded. Over time I’ll edit this post to improve the lists. At some future time, I also plan to write an impactful post that more effectively communicates the jumble of thoughts found in a rough form in today’s post.

Diligent Digital Homesteaders

A draft list of criteria for diligent digital homesteaders (as of June 2016).

  1. digital homesteadersEnjoys having a place online that they can call their own.
  2. Early adopters
  3. Enjoys playing the domain name game.
  4. Wants to earn money through online activity.
  5. Willing to pay money for their own domain name and hosting service.
  6. Probably has a long term cyber-viewpoint. If younger than 20 years old, probably still transitioning from short term digital thinking to a long term cyber-viewpoint.
  7. Has a strong sense of digital or online content ownership.
  8. Willing to learn the technical skills needed to create their desired online home.

Natural Born Bloggers

A draft list of criteria for natural born bloggers (as of June 2016).

  1. bloggersEnjoys having a place online that they can call their own.
  2. Probably doesn’t hate writing assignments in school, at least not when they pick the topic.
  3. Writes at least partly for their own enjoyment; doesn’t need constant feedback from others.
  4. Interested in developing a regular writing and publishing routine or schedule.
  5. Probably knows others bloggers or reads blogs occasionally.

Motivated CyberWriters

A draft list of criteria for motivated cyberwriters (as of June 2016).

  1. cyberwritersEnjoys having a place online that they can call their own.
  2. Has written at least a moderate amount in the past; not starting their writing career from scratch with their website.
  3. May have ambitions to be an author, journalist, poet, or other type of professional or dedicated amateur writer.
  4. Has a specific desire to benefit from some aspect of online writing or publishing.
  5. Probably doesn’t have a desire to publish their writing online on a frequent or regular basis (such as a blog).
  6. May know other people who write or publish online.

The value of developing these profiles is that they will:

  • Help the PDH initiative be more successful.
  • Help me more effectively introduce WordPress to people who are likely to enjoy it and benefit from using it.
  • Reduce the abandonment of new WordPress websites.
  • Help improve the overall quality of active websites.

If you know of criteria I should add these lists, or revisions I should make to them, please contact me at bwaldron (at) gmail [dott] com.

Democratize publishing more effectively by connecting high-potential website owners with WordPress! 🙂

——————–

Day Thirteen: Build Your Brand

blogging universityHere’s my Blogging U class assignment for today:

  • Reinforce your blog’s image and brand by creating a custom blog icon.
  • Create an icon to represent your blog — a small photo, your initials, or a piece of your header image all work well.
  • Go to your blog’s General Settings tab by typing /wp-admin/options-general.php on the end of your blog’s address.
  • Finally, click “Choose File” under the Blog Icon tools on the right to upload your image, and follow the prompts to save it.

wrangler iconWell, even though I suspected the results would be disappointing, I tried using a small section of my header picture as my custom blog icon. The results were…disappointing. A tiny new personal goal is, therefore, to be aware of custom blog icons on other blogs I visit. I’m hoping to spot one or several custom icons that inspire me to create an icon for my blog that makes me smile. (My custom blog icon is the graphic on the left — it looks ok when it’s that size, but…)

If my virtual instructor for Blogging: Fundamentals asks — tell them I finished the assignment completely and promptly.

Developing a custom icon that truly makes me smile may have to wait until I take Custom Blog Icons 101 or until I meet a designer who wants to collaborate on little projects. Who knows. Maybe I’ll even connect with a designer who wants to consider BIG projects…

*****

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